James Oliver to Remake the American Diet!

Yes it is true! Renowned English chef and community organizer James Oliver, has been summoned to remake an American town’s diet. Which town? Huntington, W. Virginia. Huntington was chosen because back in 2006, the CDC recorded that this town had the highest rates of Obesity. Click the here to read the entire article by Alex Witchel of the NY Times.
Highlights:
On his first day in Huntington, W. Va., Jamie Oliver spent the afternoon at Hillbilly Hot Dogs, pitching in to cook its signature 15-pound burger. That’s 10 pounds of meat, 5 pounds of custom-made bun, American cheese, tomatoes, onions, pickles, ketchup, mustard and mayo. Then he learned how to perfect the Home Wrecker, the eatery’s famous 15-inch, one-pound hot dog (boil first, then grill in butter). For the Home Wrecker Challenge, the dog gets 11 toppings, including chili sauce, jalapeños, liquid nacho cheese and coleslaw. Finish it in 12 minutes or less and you get a T-shirt.
So much for local color. Earlier that day, Oliver met with a pediatrician, James Bailes, and a pastor, Steve Willis. Bailes told him about an 8-year-old patient who was 80 pounds overweight and had developed Type 2 diabetes. If the child’s diet didn’t change, the doctor said, he wouldn’t live to see 30. Willis told Oliver that he visits patients in local hospitals several days a week and sees the effects of long-term obesity firsthand. Since he can’t write a prescription for their resulting illnesses, he said, all he can do is pray with them.
Last year, an Associated Press article designated the Huntington-Ashland metropolitan area as the unhealthiest in America, based on its analysis of data collected in 2006 by the Centers for Disease Control and Prevention. Nearly half the adults in these five counties (two in West Virginia, two in Kentucky and one in Ohio) were obese, and the area led the nation in the incidence of heart disease and diabetes. The poverty rate was 19 percent, much higher than the national average. It also had the highest percentage of people 65 and older who had lost their teeth — nearly 50 percent.
All of which makes Huntington the perfect setting for the next Jamie Oliver Challenge. While he understands the allure of Home Wreckers and Big Macs alike, this British celebrity chef has made it his mission in recent years to break people’s dependence on fast food, believing that if they can learn to cook just a handful of dishes, they’ll get hooked on eating healthfully. The joy of a home-cooked meal, rudimentary as it sounds, has been at the core of his career from the start, and as he has matured, it has turned into a platform.
Oliver became famous at 23 for his television series “The Naked Chef,” which was broadcast from 1999 to 2001, first in Britain, then here, on the Food Network. The title referred not to his lack of clothing but to his belief in stripping pretense and mystery from the kitchen — the idea that anyone can cook and everyone should. He was loose and playful, measuring olive oil not in spoonfuls but in “glugs,” making a mess and having a ball. In the years since, that laddish charmer has morphed, somewhat unexpectedly, into a crusading community organizer. “Jamie’s School Dinners,” his award-winning four-part series, exposed the shameful state of school lunches in Britain and made for riveting television — he and the school cooks working feverishly to prepare dishes like tagine of lamb that the students either refused to try or dumped in the trash after one bite. When he eventually succeeded in getting them to abandon their processed poultry and fries and eat his food, the teachers reported a decrease in manic behavior and an increase in concentration. The school nurses noted a reduction in the number of asthma attacks. Those findings, along with “Feed Me Better,” his online campaign and petition drive, were the impetus for the British government to invest more than a billion dollars to overhaul school lunches. Click the here to read the entire article by Alex Witchel of the NY Times.